WOW HK Launches at Watches and Wonders

WhiteWave Media Group (WWMG) launches World of Watches (WOW) HK at the inaugural Watches and Wonders show on September 25, 2013.

Published quarterly, the launch issue of WOW HK features special content geared towards the Hong Kong market including a retrospective on Jaeger-LeCoultre’s 180 years of invention, a profile on watch collector Bertrand Mak and a preview of Vacheron Constantin’s Sound of Time event at Watches and Wonders.

WOW’s editorial team in Hong Kong will be led by Ashok Soman and Abid Rahman, who bring their expertise in haute horology to the publication, while GM of WWMG Hong Kong Christy Lau and Business Development Director Jesline Law will oversee all business operations of the title.

“WOW is a trusted brand name in watch publications, and as a long time fan of the title, we’re delighted to be able to bring this haloed name to the sophisticated Hong Kong market,” said WWMG CEO, Julian Peh.

“With its coverage of the entire spectrum of collectible watches, WWMG will endeavor to ensure that WOW HK will be an essential read for watch collectors of all persuasions.”

The launch of WOW HK is part of WWMG’s active pursuit of new projects and publications to boost its portfolio. WOW is a media partner of Watches and Wonders with a media booth at the show.

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